There are more than 1.5 million unique publishers actively using the LinkedIn 'Share' button on their sites to send content into the LinkedIn platformSo how to utilize this tool in your social media marketing plan? According to my experience, and my research supports this, the best way is to NOT market your opportunity or services!! You simply want to network with professionals and online marketers through LinkedIn and build rapport. Start by offering content that provides value to your network connections. This follows the notion of giving first, then you build trust.
Set up your profile as if you are applying for a job - similar to if you are crafting your resume. Complete the entire profile, by Phone Number List adding all of your work and education history. Write up a detailed but brief biography section as well. Establish your identity in the biography and really be specific on what is it that you bring to the table. Make sure you add a nice digital photo of simply your face or your upper body and face. Don't scan a photo and crop yourself out of a group shot.
This is very important. Your picture needs to look professional. It doesn't have to be a professional head shot, but just a clear, nice picture. Oh, and of course, this goes with out saying - no pictures of your dog or your children or sunsets.Once you have your profile set up and you are a bit familiar with the interface, start by making connections. Invite your colleagues, former classmates, friends, family, and business partners.Most people are aware these days that LinkedIn is a networking platform, and not just a site to post a resume. Making these connections is relatively simple.